User generated content has revolutionized the way businesses approach their marketing strategies and social media posts.
Taking everyone’s phone by storm – and luring users over from Twitter – Threads is the brand new social media platform launched by Meta last week . . . Riding this initial wave of interest is a fantastic way to operationalize the content you have – and capitalize on the enthusiasm of creators vying to be one of the first to go viral on such a hot new platform.
EnTribe conducted an online survey in April 2023 to measure the attitudes of consumers ages 18 and over toward influencers, creators, and a brand's use of UGC.
Anywhere you look, people are sharing their ideas, opinions, and their creativity on social media, and any regular person has the ability to go ‘viral’ or amass a base of followers to interact with their posts. User generated content (or UGC) is just that; photos, videos, and posts from the average person.