User generated content (UGC) and universities are a natural match. With a captive on-campus audience and year round activities and events, there are endless ways for universities to obtain and leverage high quality photos and engage with their community.
User generated content (UGC) is more trustworthy, authentic, and relatable than influencers.
For university marketers, use UGC to empower your community to be your eyes and ears around campus. Check out these 5 easy UGC activations your team can utilize this coming school year.
Consumer perception of advertising has shifted over the past decade. With growing demand by audiences to show all shapes, ethnicities, and orientations, there is also a massive new demand for authenticity.
At EnTribe, we have developed a simple but powerful solution for organizations of all sizes. With Content Uploaders, you have the power to create and fully customize a form to securely obtain usage permission and original content.
Brands across the world are starting to shift their digital marketing strategies away from influencers and towards User Generated Content (UGC). Here are the top five reasons why brands are moving away from influencers and finding more value with UGC.